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Why India Needs More AI Products (And How We're Building Them)

360
360Labs Team
6 min read

Why India Needs More AI Products (And How We're Building Them)

India is at a critical juncture in the AI revolution. While we have world-class AI talent and a booming tech industry, we need more companies building AI products specifically for Indian businesses and consumers.

The Opportunity

India's unique context creates opportunities that global AI products often miss:

Linguistic Diversity

  • 22 official languages and hundreds of dialects
  • Code-mixing (Hinglish, Tanglish, etc.)
  • Regional variations in communication styles
  • Market Characteristics

  • Price-sensitive consumers
  • Mobile-first user base
  • Diverse digital literacy levels
  • Unique business workflows and processes
  • Regulatory Environment

  • Data localization requirements
  • Privacy considerations
  • Industry-specific compliance needs
  • The Challenge

    Building AI products in India comes with unique challenges:

    Infrastructure

  • Varying internet connectivity
  • Device fragmentation
  • Need for offline-first solutions
  • Cost Constraints

  • Building cost-effective solutions
  • Optimizing for lower-end hardware
  • Balancing features vs. affordability
  • Cultural Context

  • Understanding local business practices
  • Respecting cultural nuances
  • Building trust in AI technology
  • The 360Labs Approach

    We're tackling these challenges head-on:

    1. India-First Design

    We don't just localize global products—we build from the ground up for Indian users:

  • Multilingual by default
  • Optimized for Indian internet speeds
  • Priced appropriately for the market
  • 2. Practical AI

    We focus on AI that solves real problems:

  • Automating manual processes
  • Scaling operations without proportional cost increases
  • Making expertise more accessible
  • 3. Build-Measure-Learn

    We work closely with Indian businesses to:

  • Understand their unique challenges
  • Iterate quickly based on feedback
  • Deliver tangible ROI
  • Success Stories

    Our India-focused approach has led to products like:

    Jewelry Extractor: Automated jewelry cataloging for Indian jewelers, understanding local styles and preferences

    OmniCreator AI: Content creation tool with strong support for Indian languages and cultural contexts

    The Path Forward

    For India to truly lead in AI, we need:

  • **More Product Companies**: Moving beyond services to building scalable products
  • **India-Specific Solutions**: Not just translated versions of global products
  • **Accessible AI**: Making AI tools available to SMEs and startups, not just large enterprises
  • **Talent Retention**: Creating opportunities that keep top AI talent in India
  • Join the Movement

    At 360Labs, we're committed to building the AI products India needs. We believe that:

  • Indian problems deserve Indian solutions
  • Local context creates competitive advantage
  • The best AI products come from deep domain understanding
  • The AI revolution in India is just beginning, and we're excited to be part of it.


    *Building a business in India and need AI solutions? Let's talk.*

    Want to build with AI?

    At 360Labs, we build AI products for businesses in India. Let's discuss how we can help transform your business.

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